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How to price account recovery without promising outcomes.

Updated

You are selling effort and handling, not a result you do not control. Here is a method that keeps the price honest.

Price account recovery by working out your costs and the effort you put in: intake, coordination, partner terms and client communication. Do not price the outcome, because the platform decides. State clearly what the client pays if the account is not restored, and put it in writing.

Start from your costs

Time, partner terms and communication.

Price the work

Not the outcome.

Write the rules

What if it fails? Put the answer in the quote.

Last updated: November 2026

A pricing method

  1. List what you do: intake, coordination, updates, handoff, follow-up.
  2. Estimate your own time for each in a normal matter.
  3. Add the partner’s terms.
  4. Add a margin that fits your business.
  5. Decide what happens if the account is not restored and put it in the quote.
  6. Check that nothing in the wording promises a result.

What goes into your cost

PartQuestion
Your timeHow long does a normal incident take you?
The partnerWhat are the terms you agreed?
RiskWhat do you absorb if the account is not restored?
MarginWhat does your agency need to earn from this line?

What a quote should say

Wording for a quote

This quote covers starting the official recovery process, preparing the request through a specialist and keeping you updated. The platform decides the result and the timing, and we cannot promise either. The fee is for the work and does not depend on the decision.

Why not a success fee

A success fee tempts people to overpromise, and it can push towards shortcuts. It also makes the client read the fee as a promise. An effort-based price is easier to explain and keeps everyone honest.

More

Read pricing models and client terms too.

Questions people also ask (2026)

Disabled and no option to send ID?

Meta often asks for a video selfie instead of a document, or shows no upload at all. Record the selfie once, in good light, with no filters or glasses. If no option appears, screenshot the screen with the date. Sending repeated requests does not help.

Where is the appeal in Accounts Center?

If you can still log in, open Settings, then Accounts Center, then Account status, and pick the account. If you cannot log in, the login screen usually shows the notice with a button to disagree or request a review. Menu names change between app versions, so match the wording on your screen.

How long does an appeal take?

Meta does not commit to a timeline. Waits vary widely, and identity checks can add to them. The appeal window shown on a disable notice is usually about 180 days, so note the date on yours.

CLIENTS

What clients say

QUICK ANSWERS

Good to know.

How do I decide my price?

Start from your own time, the partner’s terms and the risk you carry, then add a margin.

Should the price depend on success?

It is cleaner not to. The platform decides, and a price tied to results invites overpromising.

What should I tell the client if it fails?

Say so in the quote beforehand: what they pay and what they do not.

Do you provide price numbers on this page?

No. Prices depend on your market and costs.

Can Unbanz help set my price?

Unbanz can explain its own terms. Your client price is your decision.

Tell us what you need.

SERVICE FEES

Published fees.

$800 is one disabled, suspended or hacked Instagram account. $900 is one disabled, suspended or hacked Facebook profile and does not include Marketplace. $600 is one Facebook Page recovery (lost admin access, or a Page held by another Business Portfolio). $800 is one Facebook Marketplace case. $1,200 is one Instagram or Facebook ad account restriction. $1,500 is one Meta Business Portfolio case. An Instagram username claim is a flat $1,200 per handle, including handles held by banned or inactive accounts. $800 is one locked or banned Snapchat account. $900 is one banned TikTok account. $1,200 is one terminated YouTube channel. Every fee is paid upfront by card, with a 100% refund if the case fails. The platform decides the outcome.

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