In-house
Your people do everything. Most control, most training, and it only pays off if lockouts are frequent.
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White label vs referral vs in-house account recovery.
Three ways to deal with a client’s disabled account. Here is how they differ and which one suits which agency.
An agency can handle a client’s disabled account in three ways. In-house means your own team does the appeals. A referral sends the client to another company. White label keeps the client with you while a specialist works behind the scenes. White label keeps the relationship without building the know-how.
Referral
You pass the client on. Least work for you, but the client now has a relationship with someone else.
White label
You keep the client and a specialist does the platform work. A middle path.
Last updated: November 2026
The three options compared
| In-house | Referral | White label | |
|---|---|---|---|
| Who talks to the client | You | The other company after hand-off | You |
| Who does the platform work | Your team | The other company | Unbanz, behind the scenes |
| Who owns the relationship afterwards | You | Shared or lost | You |
| Know-how you need to build | A lot, and it changes often | None | None |
| Control over the story | Full | Little | Full |
| Risk of the client going elsewhere | Low | Higher | Low |
| Fits best when | Lockouts are frequent and you have a trained person | You see lockouts rarely | You see them sometimes and want to stay the contact |
In-house: what it really asks of you
Doing it yourself means learning the appeal route for each platform and problem, keeping up as menus and rules change, and absorbing the time when a request is rejected and needs a second approach. If you have a person who enjoys that work and your volume is steady, it can be the right call. The detail is in white label vs in-house.
Referral: simple, with a catch
A referral costs you nothing to set up, and it feels honest. The catch is that your client now knows another company, and some will keep using it. If your agency sells retainers, that is a real cost. See white label vs freelancer vs referral for the freelancer angle.
White label: what you give up
You give up a little margin to the partner and you rely on them to be honest about what is possible. In return you keep the client, the relationship and the voice. It does not remove the platform’s authority: Meta or the platform concerned still decides.
Choosing between them
- Lockouts every month and a trained person in the team: consider in-house.
- Lockouts a few times a year and you want to keep clients: white label.
- Almost never: a referral, or a clear note in your terms.
CLIENTS
What clients say
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Hey everybody, I just wanted to share my experience real quick with Unbanz. My Facebook ad account, you know, was disabled, I couldn't run any ads. Contacted these guys, they really helped me out, got everything back up and running, everything's working fine now. Really, really happy with the service.
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Yo, I needed an Instagram username but it was a dead profile. Unbanz really helped me with it. It took like 5 days and it was very quick so if you need an username hit them up.
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So, I run a management agency and I've been working with Unbanz for the last 3 months now. They're handling all the bans and unbans, username claims for my clients, taking down accounts, photos, so if you need help with Facebook or Instagram related, hit them up.
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Hey, my Facebook ad account was restricted and I was unable to run ads. ChatGPT recommended me Unbanz and they got it back within a week. If you need help with your ad accounts, hit them up.
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My name on Instagram was taken by some random inactive account, so I couldn't use it. Unbanz claimed it within a week, so if you need help with usernames, they're highly recommended.
QUICK ANSWERS
Good to know.
What is the difference between white label and a referral?
In a referral the client is handed to another company and deals with it. In white label the client stays with the agency and never deals with the specialist.
Is in-house recovery cheaper than white label?
It depends on volume. In-house needs a trained person and time to keep up with platform changes. For occasional lockouts, white label can cost less than building that skill.
Can I mix the options?
Yes. Some agencies handle simple lockouts themselves and send the rest to a white label partner. Others refer clients only for platforms they do not cover.
Does white label change who decides the outcome?
No. Meta or the platform concerned decides in every option, and no provider can promise an outcome.
Which option protects client relationships best?
In-house and white label both keep the client with you. A referral puts another company in front of your client.
Tell us what you need.
SERVICE FEES
Published fees.
$800 is one disabled, suspended or hacked Instagram account. $900 is one disabled, suspended or hacked Facebook profile and does not include Marketplace. $600 is one Facebook Page recovery (lost admin access, or a Page held by another Business Portfolio). $800 is one Facebook Marketplace case. $1,200 is one Instagram or Facebook ad account restriction. $1,500 is one Meta Business Portfolio case. An Instagram username claim is a flat $1,200 per handle, including handles held by banned or inactive accounts. $800 is one locked or banned Snapchat account. $900 is one banned TikTok account. $1,200 is one terminated YouTube channel. Every fee is paid upfront by card, with a 100% refund if the case fails. The platform decides the outcome.